A Peek Into My 2024 Vision Board — LFP Marketing (2024)

Happy New Year, friends! 🫶🏻

I had fully intended to keep the content coming over the Christmas and New Year period, but instead it became a fortnight of total relaxation, reconnecting with friends and family, and resetting before the year ahead. It turns out that’s exactly what I needed. I’m feeling mentally and physically refreshed, ready to find out what 2024 has in store!

I thought it would be nice to kick off this era of LFP blossoming with a dive into the 2024 vision board I created a few weeks ago. A vision board isn’t something I’ve explored before, but now that I’m diving into the world of self-employment and an exploration of my creativity, it felt like the right time to create a visual representation of what I’d like the year to hold.

Word of the Year

My starting point was the word I’ve chosen as my ‘word of the year’ for 2024: AUTHENTICITY. I’ve actually never used the ‘word of the year’ concept before, and wasn’t particularly planning to this year, but it naturally came to me during a therapy session in early December.

What does authenticity mean in practice? It’s one of those concepts that’s different for everyone. For me, it’s living and working on my own terms, nurturing my body and mind, embracing my hobbies and letting my creativity run the show.

Next, I started sorting my life into broad groups and scoring Canva and Pinterest for images and phrases that would harmonise with the idea of living authentically.

Health and Fitness

This first collection is all about physically nourishing my body. This year, I’m looking to shift my relationship with my physical exercise to an addition mindset—more water, better sleep, more nutrient-dense foods and exercise I enjoy.

For example, rather than thinking about what I can remove from my diet, I’ve started asking myself, “are there any additional nutrients I can add to my meals?”. 2024 is my year of home cooking and eating the rainbow, but that doesn’t mean I’ll be eliminating every sweet treat that brings me joy, either.

Or, “what exercise will bring me joy today?”. A friend introduced me to bouldering in 2023 which I’d love to do more consistently, supplemented by reintroducing the old strength training routine I gave up around 6 months ago. I’m convinced I’ll enjoy it again now that I’m not forcing myself to the gym at 5am before an office day!

I also want to reintroduce Yoga into my routine and build up to longer walks and hikes. This approach will bring me so much more fulfilment than punishing myself with intense cardio every day.

Travel and New Experiences

Being a work-from-homer, it’s easy to let myself get cooped up and lose track of the last time I felt fresh air on my skin. So, this section is a reminder to myself how much I love connecting with nature, seeing the world and having new experiences—both afar and on my doorstep.

Career Development

I used to think that no matter how much I enjoyed writing, I would never be “good” at it. What I’ve learned over the last few months, though, is that 1) “good” is subjective, and 2) I just needed the time and mental clarity to develop those skills. I’m super excited to continue nurturing this skill in 2024 and inject my creativity into both my work and my personal brand.

When it comes to my overall career, I’m determined to continue on this path of making self-employment work for me. My priorities lie with working on my own terms to build my freelance marketing business and my online persona, and climbing back up to a state of financial independence before my savings account runs dry.

Relationships, Self-Love and Creativity

This final section is all about love — for myself and for others. As well as dedicating more time to nurturing my relationships with my family, my friends and my partner, I’ll be continuing my journey of unmasking, accepting myself and unapologetically enjoying my hobbies and interests.

I class the time I’ll spend feeding my creativity under the self-love category too—going analogue, reading more books, creating art and journaling. Creation for the sake of creation, without that little voice in the back of my head trying to convince me I’m not being ‘productive enough’ by working on projects I don’t intend to monetise.

All of that compiles into a final product I’m incredibly happy with, and can’t wait to revisit periodically throughout the year: